Marriott Careers

Marketing Manager

Dubai, United Arab Emirates
Sales and Marketing


Job Description

Check out pictures from associates at this location, and some videos too!

Posting Date Jul 17, 2018
Job Number 18001ZY3
Job Category Sales and Marketing
Location Lapita, Dubai Parks and Resorts, Autograph Collection, Dubai, United Arab Emirates VIEW ON MAP
Brand Autograph Collection Hotels
Schedule Full-time
Relocation? No
Position Type Management

Start Your Journey With Us
Lapita is a Polynesian themed hotel, located in the heart of Dubai Parks and Resorts. A hotel which is dedicated to families and friends who want to stay close to all the activities that the theme parks will be offering. With 504 rooms, including 60 suites and 3 villas, Lapita is the perfect relaxation point after a day of adventures and fun. Part of Marriott's Autograph Collection this amazing hotel offers five food and beverage outlets, two outdoor pools and a lazy river, a spa and health club, Luna & Nova Kids & Teens Club as well as meeting and event facilities. The hotel's name was inspired by the pre-historic Pacific Ocean people and their journey and settlement into the Islands ( the Lapita movement ). The design draws its inspiration from the exotic Polynesian tropical landscapes, featuring Polynesian flowers, lagoon-style pools, and themed activities
 
Marriott's Autograph Collection features a select group of upscale and luxury independent partner hotels, each with its own distinct personality, experience, style and features. Located in major cities and desirable destinations around the world, Autograph guests favor hotel stays that reflect their own unique and personal styles. Be a part of our team and deliver an innovative guest experiences that resists predictability.

JOB SUMMARY
Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.
 
CANDIDATE PROFILE
Education and Experience
• High school diploma or GED; 2 years experience in the sales and marketing or related professional area.
OR
• 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.
 
CORE WORK ACTIVITIES
Conducting Daily Marketing Activities that Achieve Department Goals
• Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.
• Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.
• Maintains, updates, and manages all web sites.
• Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
• Develops brochure and property collateral materials.
• Participates in all property imaging work (e.g., signage).
• Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
• Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
• Ensures consistent marketing message is communicated in all advertising and collateral efforts.
• Manages marketing budget throughout year.
• Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.
• Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.
• Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.
• Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.
 
Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue
• Evaluates new marketing opportunities for the property.
• Ensures property is represented on all quality internet sites that have the potential of providing business.
• Works closely with respective Convention Bureaus and Chambers of Tourism.
• Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
• Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
• Develops strategic marketing plan for property, includes group, leisure and local efforts.
• Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.
 
Building Successful Relationships that Generate Sales & Marketing Opportunities
• Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.
• Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.
• Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.
• Works with media buyer to plan and execute advertising.
• Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.
• Assists property with materials, tracking/analysis and presentations to owners.
• Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.
 
Additional Marketing Responsibilities
• Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).
• Ensures that property is following all corporate marketing guidelines.
• Approves all invoicing through MarrCom office.

 
Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.