Marriott Careers

Senior Manager, Corporate Communications

Shanghai-Raffles City
Shanghai, China
Sales and Marketing


Job Description

Check out pictures from associates at this location, and some videos too!

Posting Date Apr 02, 2018
Job Number 18000XJH
Job Category Sales and Marketing
Location Shanghai-Raffles City, Shanghai, China VIEW ON MAP
Brand Corporate
Schedule Full-time
Relocation? No
Position Type Management

Start Your Journey With Us
Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed.  We believe a great career is a journey of discovery and exploration.  So, we ask, where will your journey take you?
 
JOB SUMMARY
 
As an integral part of the brand, marketing, sales and consumer insights (BMSC) discipline, Corporate Communications is a strategic function, and encompasses the actions we take to influence our external guests, company and community-at-large.  Publicity, promotion and civic involvement are all means to accomplish the goal of enhanced brand and business perception when aligned with marketing objectives, enhanced business.
 
All consumer PR activities must be integrated into the continent’s overall BMSC plan with a focus on brand communications and the customer loyalty function and must parallel the primary revenue objectives of the hotels/ resorts/ brands and parent company.
 
The consumer public relations’ philosophy and culture must be paramount in all activities and showcase the strength of our brands. 
 
To guarantee success in this function, the ideal candidate is above all a leader, team player and strategic thinker. They must have a solid understanding of the travel industry; brand PR and marketing; reputation management; strong media relations skills plus well-established relationships in the media/ social media world; excellent written and spoken abilities in Chinese (good spoken and written proficiency in English); outstanding communication abilities; possess regional sensibilities; budgeting abilities and outstanding planning skills; and the ability to successfully multi-task duties while prioritizing property personalities, marketing challenges and management issues at numerous properties simultaneously. The senior manager of Corporate Communications  must be able to leverage successes to positively influence consumers. 
 
The senior manager of Corporate Communications is also responsible for the planning, strategy and execution of a holistic consumer Communications campaign.
 
CANDIDATE PROFILE
 
Education and Experience
  • Formal training in Communications, a university degree or equivalent experience in public relations, communications or journalism.
  • Eight years minimum in public relations.
  • Working experience as a journalist is a plus
     
    Skills and Competencies
  • Solid knowledge of China media/social media landscape.
  • Solid strategic planning and project management capability. Be able to manage multiple stakeholders and proactively drive for alignment.
  • Travel, hospitality, consumer goods industry or luxury goods background in public relations.
  • Proficiency with Excel, PowerPoint and Word computer programs.
  • Excellent Chinese writing skills
  • Good spoken and written language in English.
 
CORE WORK ACTIVITIES
 
  • Is expected to lead Luxury Brand PR within the current corporate communications team and co-lead corporate and loyalty communications.
  • Partner with China brand team/field marketing team to develop and execute innovative marketing communications campaigns to drive brand awareness and consumer preference in China. Key deliverables including media familiarization trip, brand initiatives press conference, media ambush strategy, etc.
  • Design and executive an Always On communications offensive to drive consumer brand preference, including craft press releases and media pitch decks, design creative brand immersive experience to key stakeholders, etc..
  • Lead PR agency to design integrated marketing communications campaign.
  • Owns relationship with key luxury brand stakeholders, such as media, bloggers, influencers. Provides timely and accurate responses when media queried.
  • Crisis management, guide properties to handle issue/crisis, provide trainings.
  • Liaison with APAC Continent brand/communications team and global team to provide China market insight and localized brand messaging.
  • Embraces projects with a sense of urgency with the utmost attention paid to enhancing and respecting the image of the brands as well as the company.
     
    MANAGEMENT COMPETENCIES
Leadership
  • Adaptability - Maintains performance level under pressure or when experiencing changes or challenges in the workplace. 
  • Communication - Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.
  • Problem Solving and Decision Making - Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develops and evaluates alternatives and solutions, solves problems, and chooses a course of action.
  • Professional Demeanor - Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.
Managing Execution
  • Building and Contributing to Teams - Participates as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members.
  • Driving for Results - Sets high standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.
  • Planning and Organizing - Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.
Building Relationships
  • Coworker Relationships - Interacts with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships. 
  • Customer Relationships - Develops and sustains relationships based on an understanding of customer/stakeholder needs and actions consistent with the company’s service standards.
  • Global Mindset - Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.
Generating Talent and Organizational Capability
  • Organizational Capability - Evaluates and adapts the structure of assignments and work processes to best fit the needs and/or support the goals of an organizational unit.
  • Talent Management - Provides guidance and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

 
Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.