Performance Marketing Manager
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Job Number 18000U5T
Job Category Sales and Marketing
Location Europe Office - London, London, Greater London VIEW ON MAP
Position Type Management
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Work hand in hand with the Director Performance Marketing and media + creative agencies to plan and execute media campaigns.
Partner closely with agencies to manage team and campaign performance, finding ways to improve returns and test emerging opportunities.
Provide reporting, critique and recommendations on key projects and campaigns, aligning to key business KPIs and outcomes.
Partners with media COE, digital shared service teams and revenue management to confirm maximum hotel participation and activation in terms of demand generation and tactical/paid marketing efforts.
Builds and curates creative assets, landing pages and special offer pages to support segmental, tactical or paid campaigns.
Helps coordinate bespoke search, social and programmatic advertising efforts with media COE lead and agencies.
Recommends content and merchandizing to digital shared service teams to maximize the impact of deployed campaigns.
Harmonizes strategies across all brands and platforms pertinent to Starwood and Marriott legacy portfolios
4-year degree from an accredited university in Marketing.
4+ years of relevant professional experience in a digital performance marketing role, demonstrating progressive career growth and pattern of exceptional performance.
Digital agency experience preferred.